Magazines to End Recent Revenue Declines

Consumer magazines in the United States will put an end to four years of overall revenue declines in 2012, a new report projected. Total revenue will edge up 0.1 percent, as advertising increases 2 percent and consumer spending on circulation slips 2.5 percent, according to the annual “Global Entertainment and Media Outlook” from PricewaterhouseCoopers.

Print advertising, which suffered in the first half of the year, will ultimately grow 0.2 percent in 2012. Print advertising in U.S. consumer magazines will grow at an estimated 0.7 precent annual rate through 2016 to $10.6 billion, the report said.