Cox Target Media Acquires Savings.com as Complement to Valpak
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LARGO, FL—June 21, 2012—Cox Target Media has completed its acquisition of Savings.com, including its sister site, London-based Savoo.co.uk as a wholly owned subsidiary. Savings.com joins Valpak as a Cox Target Media company.
Savings.com is a leading online source for savings, personalized deals and the most knowledgeable money-savings experts online through its DealPro community. Valpak offers localized print and digital savings fueled by a network of franchisees in communities across North America. Through this acquisition, Cox Target Media substantially expands its business across traditional, digital, social and mobile platforms to solve unmet marketing industry needs.
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