USPS Launching Ad Campaign to Promote Every Door Direct Mail

WASHINGTON, DC—March 20, 2012—The U.S. Postal Service unveiled a new integrated marketing campaign to promote easy-to-use and affordable direct mail and shipping services to America’s small businesses.

At a press conference to discuss a new marketing campaign, the Postal Service previewed television, print and marketing mail advertisements to promote Every Door Direct Mail, a simple Web-based service that helps small businesses prospect locally to new and existing customers without the need for names or addresses. The mailings can be dropped off at a local Post Office.