RR Donnelley Introduces Innovative Line of Printed Electronics

CHICAGO—April 2, 2013—R. R. Donnelley & Sons Company today announced the introduction of innovative RFID and NFC production capabilities as part of its printed electronics initiative.

These new capabilities enable the company to provide customers with unique printed NFC and RFID tags that can be embedded in an extensive range of products that RR Donnelley produces, including retail displays, product packaging, shipping labels, direct mail pieces, catalogs, magazines and more. Printed electronics from RR Donnelley provide customers with a single source for integrated radio frequency enabled business and consumer communications.