August 2008 Issue


Printing Impressions - August 2008
Ironside Press — Old-Fashioned Elbow Grease
8/1/08 - Printing Impressions

“WE KNOW our competition. And, it wasn’t who we thought it was!” reveals Bo Forbes, owner of Ironside Press in Vero Beach, FL. “We realized that we’re no longer in the business of simply providing printed ink on paper. At the end of the day, our tangible product is printing, but what exactly are we providing?

“Ironside Press isn’t merely a printing company. It’s a marketing services group,” Forbes contends. “We provide a solution for customers who need to communicate something to a target audience:...
4 Color Press — Middle Ground Master
8/1/08 - Printing Impressions

IT COULD be argued that 4 Color Press doubles as a collectible automobile dealer. The Fort Worth, TX-based company has a pair of unique rides rubbing elbows with its short-run offset printing equipment: a 1957 Messerschmitt (one of those cute single-cylinder three-wheelers) and a screaming bright yellow 2000 Ferrari 360 Modena F-1.

“It’s used for extremely fast deliveries,” notes 4 Color Press owner and self-described “solutionist” Andrew Fuld, tongue presumably in cheek. “If we have to get something...

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