Industry Events
Marco Boer on the Evolution of the Mindset of Production Inkjet Equipment Buyers
Marco Boer, VP of IT Strategies, discusses the marked shift in the mindset of potential production inkjet printing equipment buyers.
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    Marco Boer, VP of IT Strategies, discusses the shift in the mindset of potential production inkjet printing equipment buyers in the past five to six years. Buyers have become more educated about the technology and have moved from asking "if" they should adopt inkjet technology to "when."

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