5 Ways Printers Can Keep that Fire in the Belly

There are few cash cows left in the printing industry so some owners need to revamp their thinking.

• Get more psyched about their business.
• Get self-motivated again.
• Embrace new opportunities such as QR codes, social media, or marketing services passionately.

Maturing owners may need to give themselves a pep talk to prepare mentally for one last business push that will take them through the next 10 or 20 years. I know it stinks that many maturing owners are having to push their retirements out a few years this late in their careers. Grandchildren are entering the picture. Buddies with pensions going golfing without them. It’s a tough pill to swallow.