There are still people who doubt the value of social media.
You won’t find them on LinkedIn or on Twitter. They will be the people who are still hitting the phone and e-mail in an endless round of trying to contact cold prospects.
Their lives would be a lot easier if they took some time to create an engaging social media profile.
Here are five reasons why:
- Your social media profile is a first point of call for buyer research
- Your social media profile helps you get found
- Your social media profile helps you show business credibility to your target audience
- Your social media profile makes you stand out from the competition
- Your social media profile is a way of engaging with people who often become valuable connections and customers
How does your social media presence stack up?
Will it work for each of those five objectives? If you feel your social media profile needs some help check out the resources below.
P.S. Learn how to sell print successfully online: download my free e-guide “Ten Social Media Rules For Print Sales People” right now. You’ll also receive my regular “Views from the print buyer” bulletin, full of ideas on how to use social media and sell print effectively. Also, check out my new book "Five steps to creating a social media profile that generates business".
- Categories:
- Business Management - Marketing/Sales
Many printing companies are frustrated how hard it is to engage buyers in today’s world. That’s where Matthew Parker can help. He is a gamekeeper turned poacher. Parker has bought print for more than 20 years and received over 1,400 print sales pitches. He now uses his buyer’s point of view to give practical advice to printers. He helps them engage with prospects and customers to create profitable relationships.
Download his free e-book, "Ten Common Print Selling Errors And What To Do About Them" and check out his recently launched book, "How To Succeed At Print Sales: Setting targets, planning the right activities and making sure goals are met."