Dow Jones’ SmartMoney Folds Print Edition

Dow Jones & Co. said it would stop publishing SmartMoney in print this summer while expanding its digital operation. The 815,154-circulation monthly’s September print issue, on stands Aug. 14, will be its last. The year started off tough for magazine advertising in general, but personal finance titles have been particularly hard hit.

SmartMoney’s ad pages fell 23.4 percent to 67 in the first quarter of this year versus the year-ago period, per the Publishers Information Bureau. Kiplinger’s Personal Finance’s pages fell 34 percent to 53, and Money’s by 14 percent to 92.

“What consumer wants financial advice in 30-day increments?”