Professional Sharing: What to Include on Social Media, What to Leave Out

In an ongoing social media series hosted by Publishing Executive—Printing Impressions' sister publication—Grow Socially shares techniques marketing, communications, publishing and printing professionals can use to overcome challenges that often stymie social media campaigns. For an even deeper dive on these issues and hands-on training on creating and executing a social media strategy, be sure to attend Grow Socially and Publishing Executive’s upcoming event the Social Media & Inbound Marketing Master Class on October 16th.

Using social media to garner interest, increase revenue, and boost your business can be effective. But there are some dos and don’ts when it comes to what to share and what to keep to yourself. Not only that, but there is a big difference between a picture that is alright compared to a picture that grabs people’s attention and gets you clicks and interest.

So what makes a strong picture to post on your business’s Twitter or Instagram?