Latest Target Report Analysis: Who Says Books Aren’t Pretty?

Books were ascendant in the printing deal space as RR Donnelley swooped down and snatched Courier Corp. right out of the arms of Courier’s suitor of choice, Quad/Graphics. Almost two and half times larger than Quad, RRD was not about to let this opportunity escape as it did last year when Quad acquired Brown Printing in a sweetheart of a deal.

You can imagine the command issued from RRD’s executive suite, "do not let this one get away!" When the dust settled, RRD offered to assume all the debt of the bride-to-be, worth an additional $40 million more than Quad’s offer. Once spurned, Quad reportedly did not fight back.