2004 HALL OF FAME George Stephenson -- Savior to His Company

One way to combat cattle-call quotes came to Stephenson not long ago when he needed to have some commercial plumbing work done at the plant. Each plumber he called to get an estimate wanted $50 or $100 for the quote, which gets credited to the bill upon receipt of the job.

United Front

Getting an entire industry nationwide to stand shoulder to shoulder on such a hot-button issue would be a momentous, but worthwhile, task, according to Stephenson. Otherwise, there's nothing to keep print buyers from running their jobs under the noses of an unlimited amount of printers.