2005 CATALOG PRINTING Outlook -- Still Making the Sale

Following Amazon.com's lead from the 2000 holiday season, eBay Inc. recently attested to the enduring value of printed catalogs by distributing its own wish book. This move arguably is more significant because the eBay culture is so dependent on the Web. Also, the catalog is being issued at a time when the online shopping experience has matured and high-speed access is commonplace.