COMMERCIAL PRINTING OUTLOOK — PRINTING WORK TO RUN SHORT

PIA/GATF uses a very broad definition of the printing industry in its forecasting. Its last “Economic & Print Market Flash Report” projected the 2006 total shipment volume to be $171.1 billion, an increase of 3 percent. The report broke out some components of the total volume, noting that ink-on-paper sales should lag (up 2 percent ) and digital printing lead (up 4 percent).