2009 Printing Industry Hall of Fame: Quest to Be the Best

Zebrack was incensed, to say the least, but the experience showed him who was truly on board with the company, and who could be bought. "The new startup offered all our key salespeople and key managers outlandish money and other goodies," Zebrack notes. "It was certainly a hell of a challenge to keep them all here. It would have been devastating if they had hired all of our top employees. But, in the end, the only people we lost to them were folks we didn't particularly care if they went or not."