2013 Hall of Fame : Bill Fitzgerald - It Was Love at First Sight

One of the greatest challenges to come Fitzgerald's way came during the recession in 2009. The recession caused some customers to pull back on what they considered discretional spending, which included printing. This accelerated the change away from ink on paper and a move toward electronic alternatives. When combined with the decision by its biggest client to procure its print overseas, Universal Wilde saw 36 percent of its top line sales eroded.