If you are in sales, being called “old Sshool” is both a badge of honor and a designation of being a little behind the times. But here’s the thing: old school still works despite the options that technology offers. Rather than to dismiss it, then, why not embrace the lessons that come from sticking to the fundamentals and keeping it simple?
In this Short Attention Span Sales podcast, Bill Farquharson and Kelly Mallozzi (a pair of salespeople who most definitely fit the description of being old school) discuss four timeless techniques from the/their past you might want to apply now.
Check out Bill’s 25 Best Print Sales Tips Ever! book, info on his live presentations, and weekly coaching benefits as well as Kelly’s website for content development and coaching. Bill and Kelly’s book, Who’s Making Money at Digital/Inkjet Printing…and How? is available on Amazon.
Bill Farquharson is a respected industry expert and highly sought after speaker known for his energetic and entertaining presentations. Bill engages his audiences with wit and wisdom earned as a 40-year print sales veteran while teaching new ideas for solving classic sales challenges. Email him at bill@salesvault.pro or call (781) 934-7036. Bill’s two books, The 25 Best Print Sales Tips Ever and Who’s Making Money at Digital/Inkjet Printing…and How? as well as information on his new subscription-based website, The Sales Vault, are available at salesvault.pro.