Illinois Printers — A Printer’s Paradise

One of the benefits for Illinois is its transformation from a largely manufacturing economy to a service economy, points out Ed Garvey, president and CEO of The Garvey Group in Niles.

“As a result, there is much more emphasis being placed on brand presence at the street level,” he notes. “While most of this branding is the result of marketing efforts from national and multi-national firms like the oil companies or major retailers, we have seen brand awareness increase for Illinois-based businesses as they look to clarify their value proposition to the customer.”