Technologically linked are No. 9 computerware ($757B, +>12 percent; with $9B to print, +0 percent) and No. 20 electronics ($793B, +3 percent; with $4.6B to print, +10 percent). Retail signage and standee displays, primarily directed at the exponentially expanding population of gamers, will be winners for board printers, laminators and die cutters. Reflective and animated inks, special coatings and easy-to-assemble POP may make engineers out of us, but the payout is big. FSIs will continue at last years' volumes to jolt back declining sales of PCs, consoles and 3D TVs.
Vincent Mallardi, C.M.C., is a the chairman of the Printing Brokerage/Buyers Association International (PBBA) and is a Certified Management Consultant in the paper, printing and converting industries. He is also an adjunct professor in economics. Contact him via email at vince@pbba.org