Abby F. Kohnstamm Joins Pitney Bowes as Chief Marketing Officer
STAMFORD, CT—May 3, 2013—Pitney Bowes announced that Abby F. Kohnstamm is joining the company as executive vice president and chief marketing officer reporting to president and CEO Marc B. Lautenbach effective June 17, 2013. She has also been elected an Officer of the company.
Kohnstamm is a globally recognized marketing leader who served as chief marketing officer of IBM Corp. for over 12 years. In that capacity, she had overall responsibility for all aspects of marketing across IBM on a global basis. Some of Kohnstamm’s major accomplishments at IBM included developing IBM’s first professional marketing function and key marketing processes, as well as repositioning and relaunching the IBM brand from a weakened position to one of today’s top global brands. In addition, Kohnstamm had a pivotal role in re-engineering IBM’s go-to-market approach and was instrumental in the evolution of the company’s SMB strategy. Before joining IBM, she held a number of senior marketing positions at American Express from 1979 through 1993. Kohnstamm is currently president and founder of Abby F. Kohnstamm & Associates Inc., a marketing consulting firm which she founded in 2006.
- Companies:
- Pitney Bowes