Advanced Image Direct Buys Six Buhrs BB700 Inserters

MINNEAPOLIS—9 June 2008—Buhrs Americas—the North American subsidiary of the leading international provider of mailing solutions—announced today the sale of six Buhrs BB700 high speed envelope inserting systems to Advanced Image Direct, a major mailer in Fullerton, California. The six new inserters complement five similar Buhrs machines already owned and operated by Advanced Image Direct.

Announcing the sale, Buhrs Americas President and CEO Michael Aumann, said: “Buhrs Americas is proud of the confidence shown by Advanced Image Direct in ordering a second round of Buhrs products. We are pleased to play a key role in the further expansion of one of the leading mailers in Southern California.”

Advanced Image Direct President Frank Verrill added: “Our very positive experience with Buhrs products, and the BB700 specifically, led us to standardize on this workhorse product, and to add six more machines to the five we installed in late 2007. The machine operates at very high speeds and accommodates a broad array of envelope sizes and configurations, but we are particularly impressed with the intelligence built into the Buhrs. The BB700 enables us to change over quickly from one job to another, and the intelligence of the Buhrs BB700 enables us to fully integrate read and print capability, which enables us to keep pace with our upstream digital imaging devices and maintain mail integrity throughout job runs. Adding the six new Buhrs inserter systems will increase our capacity to 80 million pieces per month.”

The Buhrs BB700 Envelope Inserting System is servo driven, and an upgrade from 14,000 to 16,000 products per hour was introduced at drupa 2008. Available with rotary, shuttle and friction feeders, the Buhrs BB700 provides the ultimate in flexibility for high speed mailing.

Buhrs profile
Buhrs is the leading worldwide provider of mailing and fulfilment solutions. The company develops, manufactures, sells and services systems for film and paper wrapping, envelope inserting and fulfilment.

Buhrs systems prepare media products, such as magazines, newspapers, documents, direct mail products, books, videos, compact discs and cards, for distribution.

Buhrs is partner to postal organizations, publishers, printers, binders, mailing houses, letter shops, banks, service bureaus, insurance companies, fulfilment companies and many other companies ranging from medium-sized to leading businesses.

With over 4,500 systems installed worldwide and four new installations per week, Buhrs is well-established and proud of its reputation for quality and reliability.

Headquartered in Rotterdam, Buhrs has a network of subsidiaries in the Netherlands, Germany, France, the United Kingdom, the United States of America, Finland, China and Japan as well as industry-qualified distributors to provide global coverage. www.buhrs.com

Advanced Image Direct profile
Located in Fullerton California, Advanced Image Direct is the premier West Coast direct mail facility, serving many Fortune 500 companies across the United States. The company operates a high-speed inline finishing system and currently boasts a monthly capacity of 60 million mail pieces. Personalization is based on the Kodak Versamark inkjet imaging platform and high-speed inserters from Buhrs Americas. www.advancedimagedirect.com