Large-format Printing — Size DOES Matter!

This is a particularly important milestone, considering the transition to large-format printing can be an expensive one. To support the large formats, an investment often must also be made in prepress and the bindery to accommodate the larger plate and product sizes.

“Large format is a big investment—a big risk. It’s definitely not for the timid,” says Daniel Hanson, general manager of Fort Worth, TX-based Branch Smith Printing, a publications, catalog and book printer. Branch Smith bought an eight-color, 51˝ KBA Rapida 130 perfector, which is reportedly one of only four in North America. The company began installing the press in mid-February, and it was up and running in early April.