AlphaGraphics Announces Strong Profits, to Hold Vendor Summit

In February 2012, AlphaGraphics unveiled a new identity, bringing the entire system into the fresh world of multi-channel marketing, increasing capabilities to include Web/e-commerce support, SMS/Text, mobile and email marketing, website design, branding, and more. At the same time, the company mapped out strategic initiatives that would allow franchisees to increase their profits from traditional printing services. The idea was spurred at the beginning of the recession, when company executives noticed revenues begin to stagnate for the first time in the company’s 40-year history.