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"Webinars are becoming a more popular option for all industries—not just printers—because of the ease and relatively low cost for companies to train their entire organizations," advises Dave Haradon, Webinar producer at IPA, the association of graphic solutions providers. "Historically, companies have sent a few key representatives to face-to-face conferences to gain the latest information about new products, or services and/or best practice improvements. These representatives were responsible for absorbing the conference information, returning to the office and disseminating this information to other members within the company."
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