American College of Chest Physicians Partners with Sheridan for Print, eBook Services
HUNT VALLEY, MD—Nov. 26, 2012—The American College of Chest Physicians (ACCP) is partnering with The Sheridan Group to develop an e-commerce solution that would allow the organization to sell both electronic and print books directly to consumers in time for its annual conference, CHEST.
Sheridan created a custom branded e-commerce site for ACCP that offers consumers multiple purchasing options: PDF eBook, softcover printed book, and a bundled option that includes both. Conversion of files to PDF eBook format along with printing and fulfillment of the digital print-on-demand softcover book will be handled by the printer.
The ACCP annual CHEST meeting is recognized as the world’s largest clinical chest medicine event, providing attendees with the latest research and essential updates on patient care and practice management strategies.
Marie Ketner, technology manager for Sheridan Books, commented, “As ACCP is a print customer of Sheridan, we understood the importance of this event. In less than three weeks, we built and launched an e-commerce site allowing it to feature a new publication—“Coding for Chest Medicine 2013,” available for pre-sale in both electronic and print versions at the conference.”
Once the title is released, orders taken at the conference will be fulfilled by Sheridan as a digital download and/or shipped directly to the purchaser.
Nikki Augustyn, director of publications for ACCP, further noted, “ACCP’s ‘Coding for Chest Medicine 2013’ is a staple for physicians and billing specialists in pulmonary, critical care and sleep medicine. With many of our other products transitioning to an electronic format, we decided to survey past users of the coding book, historically a print reference book, to learn more about how they consume this content and their future needs.
“The results showed that we needed to cater to a variety of different needs, and Sheridan’s Electronic Content Services allows us to do just that, putting the choice in the hands of our audience. Users can choose to order a print book, an electronic version, or both, while we at the ACCP will gain further insight into the ever-evolving needs and preferences of our members,” added Augustyn.
About ACCP
The American College of Chest Physicians is the global leader in clinical chest medicine, representing more than 18,500 members who provide patient care in the areas of pulmonary, critical care, and sleep medicine in the United States and more than 100 countries throughout the world. The mission of the ACCP is to promote the prevention, diagnosis, and treatment of chest disease through education, communication, and research.
About Sheridan
Located in Hunt Valley, MD, The Sheridan Group is a leading provider of print, publishing services and technology solutions to publishers, associations, university presses, and catalogers. Comprised of The Sheridan Press, Dartmouth Printing Company, Dartmouth Journal Services, The Dingley Press, and Sheridan Books, each company within The Sheridan Group has a market specialty that supports scholarly books, catalogs, journals, or magazines.
Source: Sheridan.
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