Advantage Inc. : Amid Turmoil, a Rising Star

"(Ling) has positioned the company from an equipment standpoint to be able to serve both marketplaces equally well," Duchene adds. "You rarely see high-volume, direct mail printing houses with a big commercial printing division."

Speaking of things one doesn't often see, there's the metamorphosis that Advantage underwent in 2010—consolidating, condensing and redefining its production operations from eight facilities down to two. The company took up residence in a new, 155,000-square-foot facility in Anaheim and a 100,000-square-foot plant in Salt Lake City.