Anderson Litho--The Logic of Investment

Why the push to invest?

Quite frankly, Tennant reports, the powerhouse printer's goal is to offer services to its customers that translate creative concepts into the text and graphics medium known as print.

"With new forms of communication technologies encroaching on advertising budgets, Anderson realized that only by pushing existing digital prepress and printing technologies and advanced finishing techniques—while continuously developing new ways to exploit the latest and greatest preprinting technologies—could we keep the art of print a dynamic communication," Tennant adds