Exec to Bike 3,415 Miles for Big Brothers/Big Sisters

FAIRVIEW, OR—Jeff Anderson, owner of Proforma Prosource Marketing Group, is stepping out of his daily routine and climbing onto a bicycle for a trek across the country to raise awareness for Big Brothers and Big Sisters. His journey will kick-off on Sunday, Mother's Day, in Los Angeles and end on June 24 in Boston.

Anderson began cycling in 2003 when he decided to participate in the Cycle Oregon event, an annual 500-mile, week-long bike ride. The experience sparked a passion for cycling that has motivated Jeff and his wife, Stephanie, to participate in the Cycle Oregon for the past eight years. This year is Anderson’s 50th birthday and he wanted to do something different, so he decided to take his annual bike trip one step further...or more than 2,900 miles further.