Another Name Change for Vertis

BALTIMORE—A Big Flower, by any other name, proved not to be as sweet as Vertis from an advertising standpoint. But upon further review, the national marketing specialist felt a new branding would be more appropriate. Thus, effective immediately, the company is now called Vertis Communications.

The name change emphasizes Vertis’ communications services in the marketing, advertising and printing industries. The company’s network includes more than 100 U.S. locations.