Appleton Coated Expands Pharmaceutical Insert Offering with New High Bright Line

COMBINED LOCKS, WI—January 20, 2015—Appleton Coated is expanding its Pharmaceutical Insert (PI) Opaque offering with the introduction of a new High Bright product. PI Opaque High Bright is designed and manufactured specifically for high-speed production of pharmaceutical insert and onsert projects in both traditional offset and high-speed web inkjet platforms.

The line includes products for dye-based and pigment-based web inkjet platforms as well as with ColorPRO technology for the HP T-series platforms.

"Our customers have asked for market-leading brightness on our PI product, and Appleton Coated has delivered," said John Mazuroski, Appleton Coated’s business development manager for technical and specialty products. He continues, "We have the technical and manufacturing expertise to bring these products to market quickly. Both the standard and high bright Pharma Insert Opaque product lines deliver unsurpassed converting and gluing on all types of equipment and are providing customers with the exceptional finished products they desire."

Mazuroski continued, "Building on our strong position in high-strength thin papers, our customers are telling us that having a higher brightness PI product for both offset and highspeed web inkjet is an innovative solution that adds value to their operations. It also allows them to pursue new market opportunities utilizing new technologies."

Appleton Coated Pharma Insert Opaque High Bright is available in 24-, 26-, 27-, 30-, 35- and 40-pound basis weights in rolls and sheets for offset and rolls only for web inkjet. Acid free, enhanced elemental chlorine-free (EECF) and pH neutral, it may be ordered with post-consumer recovered fiber (PCRF), as FSC certified (FSC C007796); SFI certified; PEFC certified and with Green-e certified Green Power. For all grades that carry the Green Power designation, 100 percent of the electricity used to manufacture these products is matched with renewable energy credits (RECs) from Green-e certified energy sources, primarily wind.

About Appleton Coated
Appleton Coated is an independent American-owned manufacturer and distributor of coated, uncoated, specialty and technical papers sold under the Utopia, Curious Collection and Altima brand names. The company’s products are used in high-end commercial printing, textbook publishing, label papers, transactional printing and a variety of specialty and custom applications. Selling through a chain of highly respected paper distributors, the company serves corporations, publishers, printers, converters and graphic designers in North America. Since 1889, Appleton Coated has been headquartered in Combined Locks, WI.

Source: Appleton Coated.