Asset Management--The Search Is On

Now think about the cost savings if the company had done the same with 100 or more images. The cost is staggering, not to mention the time and employee productivity lost finding, purchasing, receiving, then finally using the image in each project.

Time and capital are the costs of having no digital asset management system. So any form of image management must be a step in the right direction, right? Not necessarily. The wrong system could be just as costly, as it could drain not only time and capital required to purchase the system, but could cause a company to invest in a technological infrastructure it may not need or may soon outgrow.