VDP: Web-to-Print In the Real World

Even this narrowed definition, however, leaves room for tremendous variation. This has been part of the challenge. Let’s look at the most common issues that, according to printers, are impacting their decision to invest or not invest in Web-to-print.

The sheer scope of Web-to-print, and the variability with which printers must contend, is a major hurdle to investment.