Banta Corp. -- Pursuit of Excellence
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Banta's printing and imaging services segment consists of five business units, called groups: books, catalogs, publications, direct mail and the literature management group. Its soft-cover book business serves the education market, along with trade books and documentation manuals. Special interest, trade and business-to-business magazines comprise its publications group and, on the catalog side, consumer and business-to-business markets such as scientific, automotive parts, office supplies and tools account for a majority of its clients. Banta's direct marketing business serves the broad commercial market, while specializing in complex in-line finishing and personalization services.
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