Banta Corp. -- Pursuit of Excellence
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Another aspect that enables Banta to set itself apart lies with its Asian sourcing program. For customers who are either sourcing in Asia or interested in doing so, the company uses a small group of suppliers, which it leverages through an international purchasing office in China.
These jobs generally fit one of two popular criteria: they either involve substantial hand labor and/or are not time-sensitive. Books and book reprints, postcards, technical software documentation and calendars are prime examples. "Publishers continue to look for alternative sourcing options to be competitive in the growing global economy," Meyer affirms. "One way we help them is through our Asian partners."
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