Banta Corp. -- Pursuit of Excellence
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The aforementioned operational excellence is one of the four Banta cardinal doctrines. Some of the initiatives under this umbrella include focusing on the elimination of waste, training and education, efficiency and effectiveness, and utilizing its employee resources better.
The second cornerstone is positioning the company in selected markets and more precisely defining the market segments Banta wants to compete in over the long haul. In a sense, the divestiture of Banta Healthcare is indicative of this positioning.
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