Farquharson/Tedesco on Business Development: Trick-or-Treating for Salespeople
Effective trick-or-treaters and salespeople both possess four key attributes, which form the acronym APTT: Attitude, Plan, Think and Tact. With just these four simple sales tools, you're "APTT" to win more business and lock in customers for the long haul. Or get more candy, if you'd prefer that.
Attitude. Does anyone have a stronger "can-do" spirit than the trick-or-treater who charges out the door right after dinner and doesn't stop until his parents drag him back inside after dark? Does anyone get more candy?
Bill Farquharson is a respected industry expert and highly sought after speaker known for his energetic and entertaining presentations. Bill engages his audiences with wit and wisdom earned as a 40-year print sales veteran while teaching new ideas for solving classic sales challenges. Email him at bill@salesvault.pro or call (781) 934-7036. Bill’s two books, The 25 Best Print Sales Tips Ever and Who’s Making Money at Digital/Inkjet Printing…and How? as well as information on his new subscription-based website, The Sales Vault, are available at salesvault.pro.
Very much alive and now officially an industry curmudgeon, strategic growth expert T. J. Tedesco can be reached at tj@tjtedesco.com or 301-404-2244.
