Farquharson/Tedesco on Business Development: Trick-or-Treating for Salespeople
Remember that you're in business for the long haul, not the quick job. That's why it's worth it to hang in with good prospects and wait for the right opportunity to win their trust, their confidence and their work.
If 10-year-old trick-or-treaters can intuitively master the "APTT" program, how hard can it be? Just by having read this article, you're well on your way to becoming an APTT salesperson. With a little extra effort, you can make the action items outlined here second nature, allowing you to focus on creating long-lasting, profitable relationships from your best prospects. Get APTT, good luck and Happy Halloween! PI
Bill Farquharson is a respected industry expert and highly sought after speaker known for his energetic and entertaining presentations. Bill engages his audiences with wit and wisdom earned as a 40-year print sales veteran while teaching new ideas for solving classic sales challenges. Email him at bill@salesvault.pro or call (781) 934-7036. Bill’s two books, The 25 Best Print Sales Tips Ever and Who’s Making Money at Digital/Inkjet Printing…and How? as well as information on his new subscription-based website, The Sales Vault, are available at salesvault.pro.
Very much alive and now officially an industry curmudgeon, strategic growth expert T. J. Tedesco can be reached at tj@tjtedesco.com or 301-404-2244.
