Bindagraphics — Build It And They Will Come

"Doing it all" includes a variety of work for regular customers, like R.R. Donnelley and Cadmus. For these two major players, Bindagraphics provides folding, perfect binding and remoistenable gluing, as well as perfect binding, saddlestitching and inside/outside ink-jet addressing, respectively.

And with each and every job, no matter how big or small, Bindagraphics sends out a survey card. "We want to know what our customers think," says Anson. "If we get a negative comment back, a CPA [Corrective and Preventive Action] form is written and addressed at our weekly CPA meetings. Since we send out free 20-minute phone cards with all surveys, our survey completion rate is extremely high."