One of the products Standard touted was its Horizon i2i system, which addresses the desire of printers to bring advanced automation to the bindery. The system integrates with prepress and printing workflows to create a comprehensive, automated CIP4-based bindery.
While traffic was lighter at the Colter & Peterson booth, a strong percentage of visitors walked away with signed orders. Bruce Peterson, president and CEO, separates the buying public pie into thirds—one-third is actively acquiring technology, another third is not, while the final third is paralyzed. Getting at that last piece of the pie is Peterson’s objective. “We’re in a state of paralysis. People are scared; it’s a fear-driven economy,” he said. “I think it will be rough for the next six months.”