Bolger Vision Beyond Print — New Ways to Add Value

THE NAME pretty much says it all: Bolger Vision Beyond Print. Brothers dik and Charles “Charley” Bolger have situated their company to position printing as the centerpiece of a communications buffet—confident that customers will sample a little off of each plate before reaching the main course.

“Printing needs to be like a Swiss train,” explains dik Bolger, who spearheads sales and marketing operations at Bolger Vision Beyond Print. “If you’re traveling in Switzerland and the schedule says the train will depart at 1:01 p.m., that train leaves promptly at 1:01 p.m. I want the client to know their printing will be of consistent quality and delivered on time. And I want to bring value-added services to the table. That’s how we can differentiate ourselves.”