Book Market -- Mixed Bag May Continue
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Shifting demographics in America will be key in the coming years, according to Hawley. "As the baby boomers retire, they will have more leisure time for reading, but this group is also more active than their parents and may not be ready to retire to their rocking chairs with a book in their lap."
Industry overcapacity and continued pressure from Far Eastern markets have made for a highly competitive environment, according to Jerry Allee, executive vice president, book services, and president of international sales for Quebecor World.
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