Book Market Outlook -- El-hi, Potter Hold Keys To Success

"What has made a difference for us, in total, is the educational market—particularly college texts," Allee says. "That's the sector in which we've been exerting capital and resources. We're very bullish about that going forward, as government funding for elementary and secondary products takes hold in 2003, 2004 and 2005, and college enrollments grow as expected."