Book Market Outlook -- El-hi, Potter Hold Keys To Success

With the economic environment constraining growth across most of the book market segments, publishers and printers focused on better cost management, improving efficiencies and reducing inventory levels with just-in-time print strategies, according to Jack Field, senior vice president of sales and marketing for Von Hoffmann Corp., St. Louis. This challenged printers to deliver on full-service solutions that drive cycle time and cost out of the supply chain, he adds.