Edwards Brothers Malloy: Making Change Their Friend

The book printer and manufacturer has helped many of its longtime offset customers transition smoothly into POD production. One of its larger clients posted 17,000 orders in 2012 with an average print run of just 2.2 copies. Edwards Brothers Malloy has reduced many of the human touch points that can complicate the process by linking POD customers with the printer via an electronic data interchange (EDI) connection. The EDI-driven orders contain all the specifications that are needed to process the short-run jobs, which are sent directly to the print engines without the need for human intervention.