Book Printing Outlook : E-Readers Equal E-rosion?

The 2010 campaign has been nothing short of successful for North America's largest printer, Chicago-based RR Donnelley. The trade segment enjoyed growth in both hardcover and paperbacks, with many New York Times best-seller titles churning through RR Donnelley's presses.

The educational segment was buoyed by volume increases from the Texas reading and Florida math adoptions, and RR Donnelley—despite tight budgets that have shelved some orders, both short- and long-term—benefitted from its comprehensive selection of learning materials (i.e., flashcards, kitting/fulfillment and manipulatives). Increased enrollments and publisher demands for highly customized solutions for printed textbooks, graphics management and packaging enabled the Windy City-based printer to reap gains in the college segment, as well.