BOOKS - Textbooks Lead the Way

The Menasha, WI-based Banta Book Group had an all-time sales high for the second year in a row, according to Dave Mead, vice president of sales and marketing. Banta's outstanding year was also attributed to a bullish textbook market.

"State funding is strong for el-hi and the use of the book in schools seems secure for years to come," Mead opines. "Publishers are investing in new programs and states continue to see books as the primary instructional material. This market has continued to be a strong growth area for Banta. We continue our commitment to educational products with ongoing acquisitions and investment in new equipment."