BookTech '99 Event Showcases Capabilities

Speaking about the Internet and about emerging technologies in general, keynote speaker Liz Hacking, vice president of Strategic Development for Houghton Mifflin, talked about how important it is for large, successful companies to stay alert to customers' needs and to emerging technological opportunities that could fulfill them. A company that allows enhancements of successful core products to consume all developmental resources, she noted, may ultimately lose ground to upstarts with new ideas.