Breaking Down The PIA Ratios --Dickeson

Survey firms reporting the top 25 percent of "Net Profits" are called the "Profit Leaders." Ronnie H. Davis Ph.D, chief economist of PIA, calls the remaining 75 percent the "Profit Challengers." In the February issue of this journal, Davis reports that the "Net Profits" of the Challengers were but six tenths of a percent of their sales.