Digital Printing: A Bright Future for Books
Q. How will Hachette Livre’s use of digital printing technology evolve over the next three to five years?
A. What I expect is that as we move the monochrome business to inkjet technology, we will also move a significant part of the four-color business, mainly for two segments — the educational front and the university/academic front. Those will be the main two targets within the next few years.
Ellen Harvey is a freelance writer and editor who covers the latest technologies and strategies reshaping the publishing landscape. She previously served as the Senior Editor at Publishing Executive and Book Business.
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