Budweiser Introducing Bowtie-shaped Can on May 6
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In other packaging innovations on the horizon in the United States for Anheuser-Busch, the company is announcing it is test-marketing in 10 states a new 25-ounce can that replaces a 24-ounce serving—giving consumers an additional ounce of beer. Sales of this new can will begin this summer.
Budweiser has a rich heritage spanning 137 years and is America's No. 1 premium regular beer, selling more than its four nearest competitors combined. Innovations such as the bowtie can are a key part of Budweiser's heritage and helped the brand grow into its status as the King of Beers. Read more here.
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